David Bowie Pop-Up Shop: What to Expect in London
Updated: Jan 23, 2022
Bowie fans, let's dance and celebrate the Space Oddity artist's 75th birthday! To mark the occasion, a Bowie-themed pop-up store opened at 14 Heddon Street, central London, running from October 2021 into early 2022. It featured Bowie-centric unseen footage, signed memorabilia, and rare merchandise such as limited edition records.
David Bowie Pop Up London: The Heddon Street Connection
Real Bowie connoisseurs would have instantly recognised the location from the cover of the 1972 album The Rise And Fall Of Ziggy Stardust And The Spiders From Mars. The pop-up featured immersive screening rooms with rare and previously unseen footage of the Life On Mars singer, taken in the early 2000s, curated by the late star's estate.
A new logo featuring the 'Starman' musician's iconic lightning bolt alongside "Bowie 75" was created for the occasion and submitted for trademark and copyright approval.
A Sister Shop in New York City
A sister shop opened in the Starman's home away from home – New York City, at 150 Wooster Street close to where he lived. Both shops opened on October 25, 2021, which, again, wasn't chosen by mistake – 75 days before The Man Who Sold the World's 75th birthday.
“This pop-up is not only an opportunity to build on Heddon Street’s history, as the location of the album cover shoot for The Rise and Fall of Ziggy Stardust and the Spiders from Mars but a really interactive, creative approach to retail.”
What's Inside the Pop-Up
The "curated experiential" store was part of a year-long celebratory series called "Bowie 75" and was open seven days a week. Until late January 2022, fans could enjoy a career-spanning deep dive into the vision and sound of David Bowie and his artistry, with hours of video footage, gallery installations documenting Bowie's different eras, exclusive Bowie apparel, collectibles, rare footage from his Heathen and Reality eras, behind-the-scenes materials, and limited fine art photography.here.
Visitor Information
📍 Where: 14 Heddon St, W1B 4B
📅 The pop-up ran until late January 2022.
⏰ Monday - Saturday 11 am - 8 pm; Sunday 12 pm - 6 pm.
🚇 The closest London Underground stations are Oxford Circus (on the Bakerloo, Victoria, and Central lines) and Piccadilly Circus (on the Bakerloo and Piccadilly lines).
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