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Transport for London launches Welcome Back campaign: Tube It. Bus it. Train it.
To mark the lifting of pandemic restrictions, TFL encourages people to resume their favourite “normal” activities by making the most of the capital’s public transport network. The new integrated campaign will span social media, TV, out of home (including station signage and messages on escalator panels and screens), video on demand, digital, and print. One of the most interesting sides of the campaign will be turning Transport For London’s world-famous signage into visual rep

Ina
Jul 27, 20212 min read
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